About Us
Today’s contractors like you are working longer hours, doing more and making less money than what your efforts reflect.
But it’s not your fault. Competition is fierce and many are willing to cut their price to get the job. The sales process is more complex because buyers have high standards. Suppliers are also feeling the pinch, so margins shrink. It can be frustrating and exhausting.
This is where the team at Grandy & Associates can make a difference.
Over the last 35 years, we’ve assembled a team of industry experts who know how you feel and have walked in your shoes. We have trained over 20,000 trade professionals, owners, managers, and techs.
We have the knowledge, tools and strategies you need to increase cash flows, reduce stress levels, have more free time, and increase profits.
OUR MISSION
Our mission at Grandy & Associates is to train contractors like you so you can have the life you dreamed of when you first started your business. We do this by teaching proven business strategies that will have a positive impact on profit. These strategies will also improve quality of life for you and your employees.
OUR VISION
Every day at Grandy & Associates we strive to find ways to help you become profitable and achieve success. Our standard is excellence. We’re always raising the bar on the quality of products and services we provide for you.
CORE VALUES
INTEGRITY
Our moral compass stands on truth guided by Christ Jesus. Our goal is to serve our clients with honesty and integrity. When we fall short, we will make it right.
CUSTOMER-DRIVEN
Customers are the reason we strive daily for excellence. In everything we do, we start by asking the question, “How will this benefit our customer?”
RESULTS-ORIENTED
We recognize the sacrifice, commitment, and investment that our customers make. Because of that, we’re committed to making sure every product and service we offer will lead to positive results.
KEY TENENTS
CURIOSITY
Each team member at Grandy is driven by curiosity. We desire to understand, learn, and improve every day so we can serve you even better.
CUSTOMER-DRIVEN
Customers are the reason we strive daily for excellence. In everything we do, we start by asking the question, “How will this benefit our customer?”
CREATIVITY
We aspire to be innovative and constantly improve our courses, training, and services. We can’t achieve that without reflection, collaboration, and feedback.
CHRIST-FOCUSED
Our commitment is to serve, honor, glorify, and respect our Lord and Savior Jesus Christ. We’re Ambassadors for Christ and treat, communicate and interact with our customers as Jesus would.
RELATIONSHIPS
Business is about people. You are the reason we are in business and stay in business. When you’re a Grandy customer, you’ll have a strong, loyal, and beneficial relationship.
What Makes a Great Team?
Better yet, what makes a dynamic team?
If the answer to this question has escaped you, then look no further than the team at Grandy & Associates. The first thing you’ll notice at Grandy is that everyone on our team contributes to the mission.
All our efforts are geared towards helping you achieve your goals.
Bill Kinnard
PRESIDENT & CEO
Since 2005 Bill has taken his 40+ years of trade industry experience to develop and deliver programs and services that are in alignment to Grandy’s overall vision. With a knack for connecting with people, he uses this gift to clearly communicate strategies, processes, and tactics that help contractors better understand their businesses and become more profitable. He does all this while simultaneously helping Grandy’s team members become top performers.
Bill has put all his knowledge, experience, lessons from failure, and 35+ years of business and life wisdom into the products and services Grandy & Associates provides with one single purpose…To make your company and life more profitable.
Tom Grandy
FOUNDER
Tom founded Grandy & Associates in 1987 to teach contractors how to run profitable businesses. From being laid off his job in industrial engineering to raising $100K in one day (40 years ago) Tom developed the industry’s leading software program “Labor Pricing For A Profit” as well as created the “Profit University Audio Series”. Tom Grandy was a recognized expert in the industry and is the blueprint example of a great husband, father, visionary, leader and teacher.
Stacy Yashinsky
ACCOUNTING & PRODUCTION MANAGER
Stacy joined the team in 2019 and specializes in process development, administration, coordination, and project management. Her skills have allowed her to transition into several roles at the company. In the beginning, she worked with the trainers to create our e-learning curriculum. In 2022, she moved into our accounting department and currently handles all the finances. Her additional roles include managing our Learning Management System (Contractor Academy), coordinating and producing Grandy’s live online training, and working with contractors to understand their DISC assessments. Stacy is DISC and Driving Forces Certified with TTI Success Insights.
Patrick Chapman
TRAINER & BUSINESS CONSULTANT
Patrick has over 25 years experience in the HVAC industry in various roles including sales, service, installation, and territory management for one of the largest HVAC distributors in the world. His product expertise includes commercial, residential, geothermal, and generators. His presentation style creates an engaging learning environment where students implement proven strategies. Patrick’s “how to” approach will help your team unlock greater profitability and discover the pathway to achieve your goals.
Ric O’Sullivan
TRAINER & BUSINESS CONSULTANT
Raised in the industry through his father’s company in Southern California, Ric worked his way up from a young age and went on to manage and grow several successful HVAC businesses, including founding his own company, Falcon Air Conditioning. After relocating to Idaho and later Washington, Ric spent over 20 years in distribution roles with Trane and Airefco (now Ferguson), earning multiple top national performance awards. Following a corporate downsizing at Ferguson in 2025, Ric embraced the opportunity to give back to the industry that shaped his life and career by joining Grandy & Associates.
Jordan LeClaire
TRAINER & CONTENT CREATOR
Jordan has nearly a decade of experience in the education field working with students from a variety of different levels, backgrounds, and learning styles. His research on high impact teaching strategies have strengthened his effectiveness in delivering quality instruction. Jordan’s high energy coupled with his unique ability to engage students and make content more comprehensible creates an atmosphere conducive for learning, which he now brings into his trainings at Grandy. Jordan has a passion for helping others reach their full potential. He helps companies identify possible areas of weakness, so they can apply proven strategies to become more profitable.
Bill Rozga
TRAINER & BUSINESS CONSULTANT
Bill Rozga has over 45 years of experience in the plumbing industry. Bill followed his early interest in plumbing by attending the SE Wisconsin Trade School in Milwaukee. At age 24 he became the youngest Master Plumber on record. In 1981 he founded Rozga Plumbing Corporation, serving SE Wisconsin for over 40 years. Bill joined Grandy & Associates in 2020 to teach our Plumbing classes.
Deanna Yashinsky
eLEARNING ASSOCIATE
Deanna is a recent college graduate with a love for the arts. After being part time with Grandy since 2020, she accepted a full-time position in early 2023. She now works very closely with Stacy in creating & developing new courses for Grandy’s live trainings and virtual Learning Management System. Deanna has a heart for people and constantly shows that with the positivity she brings to the office every day.
DeNae Bube
DIGITAL MARKETING SPECIALIST
DeNae is a psychology student at UWGB and somehow fits in time to head up Grandy’s Marketing efforts. She has made an impact in her time with the company in bringing better visibility to the work that we do and how we can help contractors across the country. Because of her, our team has been able to reach more people than ever before.
Sophia Guerra
EXECUTIVE ASSISTANT
Sophia joined the team in 2022 as the Executive Assistant to Bill Kinnard. She works with Bill to keep the functions of the company moving along and handles many of the administrative tasks in the office. She is also serving as the primary support for the Planning for Profit™ software platform as well as producer for Grandy’s virtual training initiatives.
The History of Grandy & Associates
The history of Grandy and Associates is like many other companies. But, as you look closer you can see how the Lord led Tom on a pre-journey (some time in the wilderness). This journey equipped him to lead a company that today is recognized as an industry leader.
This journey began when Tom, an industrial engineer by trade, lost his job at an aluminum smelter that had a no-layoff policy.
Unable to find a job in his field, Tom accepted a full-commission sales job for a microfilming company in western Kentucky. In this position, he learned the art of selling from an old grizzled sales manager.
Later, after that job abruptly ended, his friend Paul asked Tom to put together a business plan and raise $100k. They agreed that upon doing so, Tom would get a job with this company. In one day, he raised the full amount. Over the next couple of years, he learned the ins and outs of small business.
Eventually, he went to work for Franchise One as a Development Manager. During this time, he put together a comprehensive training program for franchisees. Suddenly, that door closed when his department was eliminated.
Out of work again, Tom had lunch one day with an entrepreneurial friend who encouraged him to go to work for himself. Quizzically Tom asked, “Well, what would I do?” His friend replied, “Take the program you developed and turn it into a one-day seminar.”
And so it began, in 1987 Grandy & Associates was formed. Over the next decade, steady and continual growth occurred and Grandy established themselves as a credible training company in the industry.
Then in 2005, Tom crossed paths with Bill Kinnard. Tom’s business model had been a passion and calling that tugged at Bill for years. And through a series of interactions, Bill joined Grandy and together, they continued to develop and expand the company.
In 2012, Bill approached Tom and expressed his desire to purchase the company from Tom. Shortly afterward, an agreement was reached and the ownership structure was realigned, and the corporate headquarters was moved to Green Bay Wisconsin.
In 2018 Grandy & Associates made a major investment in our online training abilities. We added a full production studio enabling us to conduct live online training as well as high quality On Demand training lessons.
2021 saw Grandy & Associates make a major revision to our industry leading Labor Pricing software. The update involved both a name change and a shift to an online platform. The new Planning For Profit Software will serve Grandy’s customers for years to come.
With the original vision of Tom well intact, combined with the leadership of Bill and a committed and talented team, Grandy & Associates is well poised to continue its journey as an industry leader in business training.